I’ve never had as many compliments on my hair as I get now. I have baby-fine, thin hair. I’ve always colored my hair for fashion reasons. But I’ve always been restricted on the number of times I could color my hair because of the damage to the hair. With Organic Color I can change my color as frequently as I choose. It comes out shiny and vibrant. I have been blonde, red, fiery red, mahogany, and multi-highlighted over the past 7 months. My hair is in healthy condition. The natural shine is enhanced by the color. The reds stay vibrant longer with very little fading, and if there is fade, it fades on tone. NO brassy colors! Organic Color never has an unknown. What my hairdresser sends me home with stays until I am ready for my next change! I love it. This hair color is amazing! It is the most flattering color I’ve ever had. I’ve never had as many compliments on my hair as I get now. I’ve had countless people come up to me and ask where I get my hair done or what color I use or even just pass me and say “great hair”. I love it! I never want to use anything else again. Thank you!